Guidelines for Business Advertising

In their advertising, businesses must avoid giving customers the false impression that sales or supplies (This link will open a new window) are not subject to tax.

Listed below are examples of recommended and prohibited ways to refer to taxes in advertising that will help you better understand your responsibilities.

Recommended wordings include the following:

  • Taxes included
  • Including taxes
  • GST and QST not included
  • Taxes not included

Prohibited wordings include the following:

  • No GST or QST
  • No sales tax
  • No taxes
  • Tax-free
  • Tax-free day
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